How to increase followers on Google plus: A few Tips to Increase Followers in Twitter and Google+

The present day digital world is closely interlinked with social media, and one can find social media addicts as well.  This has opened up an avenue for marketing experts to focus their guns to promote their products and services through this channel as well.  The recent uprising of social media as promotional tool is an outcome of these phenomena. However, of late, marketing experts are facing increased competition in this segment, and there are many metrics to measure success in terms of ‘Likes’, Read more [...]

How to Set Up your Facebook Ads in less than 2 minutes

Every business owner/musician/blogger must create these ads, and utilize these opportunities to increase customer base and brand visibility. Building up your Facebook Ads is pretty much simple, and easy to setup. Below are the steps Step 1 - Create an Ad. For creating an Ad on Facebook check at the top right hand corner of your browser. Click on the little button, you’ll find a list of options will drop down. Now click on the Create Ads. Step 2 - Select Objective of Your Campaign: After Read more [...]

Social Media Marketing for Business and Improving Brand Awareness

In present world, Businesses aren’t limited in regard of using social media as a part of their marketing campaign. From biggies like Facebook, LinkedIn and Twitter to new sensations like Pinterest, Google+, Tumblr and Instagram. Social Medial platforms have provided businesses with an opportunity to build audiences across multiple channels. Producing engaging content in a variety of media forms is gaining popularity among the marketing leaders. In fact content marketing is the most sorted out Read more [...]

How to create a LinkedIn Advertising Account for your Business

LinkedIn is a social networking site used by people in professional occupations. Founded in 2002 and launched on May 2003, it is mainly used for professional networking. LinkedIn advertising is a powerful platform to market any product, service or brand to small businesses and professionals. LinkedIn Ads is a self-service tool that allows anyone to create and post an ad on the network’s website at If you have been using Facebook, Twitter, Google to market your product or service- Read more [...]

Promoting Blogs Through Social Media: Steps needed to Promote Blogs Online

Writing blog is not the difficult part in blogging, but rather getting viewers is.  Writing hundreds of blog posts but not attracting any viewers is mere waste of time.  The viewership of blogs determines the popularity of the page and in turn the website.  With social media platforms it has become easier to connect with people having similar thoughts.  Few tips that will help in gaining new readers are given below:   Facebook Blog content or the URL of the blog post can be shared Read more [...]

Best way to get a Facebook account highly ranked from Google?

By engaging more on the Facebook page will help in improving the page rank from Google.  Generally, pages with more likes usually get high Google rank.  In fact, it is not the likes which matter but the way in which the page engages other participants in FB.  When there is more activity and discussion on the Facebook page, it is likely to get more number of likes.  However, likes are not the only methods to rank higher in Google.   Personal Accounts The first step is to create Read more [...]

Best strategy to get LinkedIn profile ranked highly

The best way to optimize LinkedIn Profile is to use the right keywords.  Inserting these as often as possible in the profile might be helpful.  It is better to list out as many possible keywords and phrases.  Below are few tips on optimizing Linkedin profile. Tagline:  This can be made more unique, memorable and can also include relevant keywords.   Summary, experience, and skills:   Being thorough and including all relevant past employers as well as any organizations with which Read more [...]

Promoting Online Business through Social Media Platforms: Popular Platforms for Online Marketers and Tips to Handle the Platforms

Of late, social media platforms have become popular among internet users and have attracted internet marketers into the platforms.  Online business owners can easily reach out to active internet users by attracting them through engaging means.  The most popularly used social media platforms are video sharing and social networking websites. Video sharing websites like YouTube are known as the launching pad for artists, directors, singers, comedians, and other performers.  Many people have Read more [...]

Importance of Branding Through Social Media for Successful Brand Management

A process of marketing that uses an idea to increase the value of product is named as Brand Management.  Branding can be explained from the point of perception, that is, how customers experience your brand and the way you interact with your customers.  Effective Brand Management enables the price of product to increase and build good relationship with customers through promotions.  Essence, Attribute, Identity and Positioning are the four key factors in branding.  Branding helps in gaining long Read more [...]

How Google Rich Snippet Code is Important for Search Engine Optimization (SEO)

Rich snippets provide webmaster with the useful information to the web search result snippet.  The purpose of rich snippet is to give user with more information about the content.  It is better to decide the most relevant result for a search query that could generate additional traffic to the site.   Rich snippets are designed to summarize the content of a page making it easier for users to understand what the page is about in search results.  If you are considering taking advantage Read more [...]

How to Use Pinterest for Social media marketing? A Few Tips on Best Social Media Promotion

Pinterest, a relatively new social media platform, has become a buzzing haven for consumers where they exhibit their preferences and likes for products.  This has lead to marketers giving more attention to the site to reach their target audience which currently complement their social media activities. In Nov 14, 2012 Pinterest launched its site to businesses and corporates could launch themselves as a brand and participate under their corporate name.  Here is a screenshot of pinterest. How Read more [...]

How to Recommend Your Facebook Business Page to Your Friends? Invite Your Friends to Like Your Business Page Now.

Do you administer of any Facebook Pages? Then you have the ability to recommend your administered Facebook Pages to your friends! We've been asked how to do this many times.  I've decided to make a proper set of instructions and refer to this when I am next asked. How to invite friends to your Facebook Page 1. Login to your Facebook Personal Page. 2. On left side list you'll find the Your Business Page in PAGES AND ADS panel 3. Click on Your Business Page, than your Business Facebook Read more [...]

Why Use Social Media for Business Promotion? Potential of Social Media to Build Brands and Promote Products and Services.

Are you just starting out with a new venture and want to promote your venture? In past years the answer to this was the traditional newspaper and television channels with a considerable amount spent on advertisement. But in recent years, the traditional media has taken a back seat. The reason being social media which has fragmented the market. The effect of social media is so vibrant that having a presence on a social network is a great way to establish new business relationships. For Read more [...]

Need More Facebook ‘Likes’ on your Facebook Business Page? Facebook and Business Page – Tips to Invite your email Contacts to Facebook Business Page and Increase Sales and Conversion

Facebook Business Page brings more visitors to your visit if you take right steps to create, fine tune and maintain your Business Page. Facebook is a powerful platform as good as word-of-mouth marketing. You can use your contact lists to increase or your business and convert them into customers using right tools and methodologies. You need to build your page, connect with them to engage them further. Per Facebook there are over 900 million people on their site. Here, we discuss about the method Read more [...]