Advertising Objective for Facebook Campaign

Facebook is the top most social networking company for marketing your products and services and, to reach your business goals. Your advertising objective is what you want people to do when they see your ads. When you create an ad, the first thing is to choose your objective. The objective you choose must line up with your overall business goals: Awareness: To create awareness in your product or services. Consideration: To get people to start thinking about your business and look for Read more [...]

Know your Ad Placements before setting up your Campaign on Facebook

Facebook Ads is the most powerful tool for advertising your business and organizations.  The ads platform connects with the people who are most likely to be interested in their products and services.  It works both for B2C and B2B companies.  There are instances such ads brought tremendous result to advertisers with more than 5x increases in marketing results after advertising on Facebook. Creating meaningful Ads plays an important role as well as selecting the right placement. Most of the Read more [...]