How to Setup Google Tag Manager

Google Tag Managers used for tracking codes and collecting analytics data on a page and it stores all connected data in a centralized location.  Google Tag manager is very handy when there are lots of tags to manage.  It helps in analyzing multiple metrics connected with conversion/ bounce rate, and more.  Here is a quick brief on setting up Google Tag Manager. In Tag Manager, click Accounts and then create account. Enter an account name and optionally indicate whether you'd like Read more [...]

How Does Google Tag Manager function? Main Components of Google Tag Manager

Google Tag Manager has its own container tag which eliminates the need for multiple codes for the website.  The Google tag manager automatically updates the site, so that the user does not have to manually code the tags.  Google Tag Manager stores all connected data in a centralized location.  It is used for tracking codes and collecting analytics data on a page.  Google Tag Manager is very handy when there are lots of tags to manage.  It helps in analyzing multiple metrics connected with conversion/ Read more [...]

Google analytics and Goal Setting & How to Set up Goals in GA

Google analytics is a platform as part of the services of Google marketing platform brand. It is an analytical service offered by Google that tracks and reports website traffic.             Google Analytics lets you measure Return on Investment of advertising budget as well as track all video and social networking sites and applications. It tracks specific visitor interactions on a website.  There is an option to define a specific action in Read more [...]

Learn More About Your Customers with Google Analytics – Fundamentals of Google Analytics in Simple Words

Google Analytics is a Tool to track and measure your website performance in a given time frame. It is a tool provided by Google to track and analyze user behaviors, and take appropriate actions and measures to increase the Page Views, more site traffic, and optimize pages for better conversion. The multiple tools given under Google Analytics can be used to track the website traffic, traffic sources, visitors demography,  new leads conversion, and much more.  The analysis such basic data help Read more [...]

Use Google Analytics Effectively Now and Improve Conversion Rate and Website Analysis: Tips from AdsOnSearches.com

To do effective management of online business, one needs to open their mind to understand the source of traffic and understand visitors’ requirement.  In this direction, Google Analytics is a tool to monitor your website traffic through easy methods. Google Analytics is much more than traffic data.  However, for many marketers and online business owners, Google Analytics usage is obscure place to a few basic, top-level charts, and not more. Google Analytics has a variety of features that Read more [...]

What is Google+: Comparison of G+ with Other Social Media Tools and Major Features of Google+

Google+ is the official social networking platform of Google, one of the world’s largest and most popular search engines.  Google+ officially debuted in June 2011 and includes all of Google's peripheral products (Gmail, Google Maps, search, Google Calendar, etc.) into one cohesive network.  This is meant to be open and acts as a connecting platform by incorporating everything that searchers use at Google into a comprehensive social and content dashboard.   Google+ Pages provides businesses, Read more [...]

Web Analytics Tools Comparison: Google Analytics v/s. Woopra

Website traffic is very essential to understand on how return can be obtained by promoting a website.  Website traffic will have to be analyzed with powerful tools to keep the market competition and website performance in track.   Google Analytics and Woopra - Google analytics is one of the free service tool offered by Google.  This tool can be installed on the computer to do analysis of the customer browsing details through ads, videos, websites and social network platforms.  Many Read more [...]

Woopra Platform: User friendly Tool for Website Optimization

Woopra platform is one of the powerful tools used to track website traffic.  This tool tracks the website visitors and assesses their movement on various pages of the website.  This is helpful for website owners to find out what isl working for the website.   The major benefits of this effective tool are: Help in optimization of the website Track marketing campaigns Analyzing visitors Measure the conversion of Social Media promotion This application with real time features Read more [...]

Trends in web Analytics

Most of us are aware about Google Analytics, but not heard about many other web analytical tools with interesting features. Here is a list of web analytic tolls with mindboggling features. Logaholic: A web analytics package with a lightweight javascript snippet that won’t significantly slow down your customer’s web browsers like other trackers do. Woopra: With over one hundred thousand web sites tracked, this company offers a rich statistical monitoring experience in real time. Cehartbat: Read more [...]