How to Link Facebook Ads with Objectives? Overview of Facebook Ads and Objectives

Facebook Advertising is quite easy to set up.   However, to bring success to campaign it is important to tag the campaign with right objectives.  Your selection of right campaign objective will have a big impact on the campaign performance. There are multiple advertising objectives as defined in Facebook a social media platform to help advertisers to their business goals.  For example, if you want to show your website to people interested in buying a product then you need to create ads that Read more [...]

How to integrate Facebook Business with Your ecommerce Channel

Facebook Sales Channel gives an option to sell products or services, including products as listed in ecommerce or online store through the Facebook platform.  There is an option to integrate Facebook business page to Shopify store to enhance sales through Facebook and Instagram.  Here is a summary of activities need to Integrate ecommerce store with Facebook and Instagram; While setting up the Facebook sales channel, create a shop section on the Facebook page that will display Shopify products Read more [...]